Introducing the CI of Daeat Korean Medicine Clinic

The Corporate Identity of Daeat Korean Medicine Clinic is built on the core values of Expertise, Transformation, and Confidence to provide reliable and sustainable healthy diet solutions for everyone.
Our brand philosophy, ‘proposing a healthy diet for a better life’ through ‘a transformation into a constitution that does not easily gain weight,’ is expressed through a clean and consistent visual language.

The Meaning Behind the Daeat Korean Medicine Clinic Symbol and Logo

The symbol mark of Daeat Korean Medicine Clinic combines the brand's initials, 'D' and 'E',
to visually represent the diet journey with Daeat.
'D' represents the beginning of change, and 'E' symbolizes the three-step process of diagnosis, treatment, and maintenance.
This simple symbol embodies the brand's philosophy of accompanying you through the entire diet process.
The logo of Daeat Korean Medicine Clinic is a combination of the symbol mark (DE) and the wordmark (Daeat Korean Medicine Clinic).
By maintaining precise proportions and a concise structure, it visually conveys a clear identity and sense of trust
as a specialized medical institution for weight loss.
*For readability and consistency, the logo should be used at a size of 10mm or larger (approx. 37px in a digital environment).
Reduction below the minimum size or arbitrary changes to the specified margins and proportions are prohibited.

Symbol & Logo Types

Symbol

Symbol

Korean Logo_Basic

Korean Logo_Basic

Korean Logo_Variant

Korean Logo_Variant

Korean Logo_Variant

Korean Logo_Variant

English Logo_Basic

English Logo_Basic

English Logo_Variant

English Logo_Variant

The Confidence of Daeat, Completed by Color

As a medical institution specializing in focused diet care, the ‘Daeat Purple’ of
Daeat Korean Medicine Clinic conveys both trust and a refined brand image.
The symbolism of purple — prudence, healing and concentration — aligns with the
in-depth consultation and personalized diet direction that Daeat Korean Medicine Clinic pursues.